At Abogados NOW, we only work with law firms and market to two distinct groups of individuals: Those actively looking for an attorney, and those looking for answers to questions about legal issues. However, our approach in targeting these groups varies depending on the needs of each of our members. For solo firms, our goal is helping you achieve a steady revenue stream with more qualified leads.
Solo firms need super local marketing. Based on your growth goals, we’ll work on targeting your ads to your city, county, or general region, so you can be a market leader in your area in both English and Spanish.
Your solo firm likely doesn’t have the budget or time to take on a long list of marketing services. We’ll focus our approach on the most essential law firm marketing strategies and provide predictable fees along with results-driven services.
Your target audience is browsing the web on mobile devices—Spanish-speaking individuals in particular are making major life decisions from their smartphones. So, we’ll implement a mobile-first approach that lets your marketing materials be seen the way they were intended on any device.
Starter Services for Your Solo Law Firm
We’ll take the time to learn what makes your firm unique and where you want your marketing to get you. With your needs and goals in mind, we’ll utilize the following starter services to get you headed in the right direction.
Spanish Brand Identity
Build cohesive brand messaging in both English and Spanish to create consistent messaging across all marketing materials.
Spanish Website with Photography
Create a solid foundation for your entire marketing strategy. Your Spanish website will position your law firm as a credible authority in your practice area, allowing you to build trust and convert leads more effectively.
Starter Digital Advertising and Social Marketing
Make your law firm’s name known in your region with search and social ads that will capture qualified leads who are looking for legal services right now.
Of course, we can scale up your services as your firm grows or offer additional marketing strategies to fit your unique needs.
Schedule a consultation with us to learn how we can help your law firm grow.