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Our Services

The Right Strategy for Your Practice

We help Spanish-speakers find you at the right time (when they need counsel) and at the right place (in the palm of their hand).

Let’s Talk About Your Firm

Transform your practice

Our Attorney Lead Generation Methods

Every program is tailored to a firm’s individual needs. Here are some of the things we can do for yours:

Branding & Identity Development

Stand out to potential clients with a powerful bilingual identity that proudly demonstrates your firm’s services and values, in both English and Spanish. Our branding team will form a cohesive narrative and look for your firm that will remain consistent across all consumer touchpoints.

Web Design & Development

Our site development team will build you a fully Spanish website that is mobile-first and designed to generate phone calls from potential clients. We’ll also showcase your practice’s strengths to give it the competitive edge it deserves.

Mobile-First Lead Generation

Spanish-speaking audiences are more likely to search for professional services on their phones at a higher rate than the general market. We’ll create high impact ads for mobile phones on the apps and sites used most by both English and Spanish-speaking consumers.

Spanish Video Production

Our video production team will write the scripts, hire the talent, and direct incredible and professionally produced bilingual videos in 4K to clearly communicate your firm’s offerings to multiple audiences.

Spanish Paid Digital Advertising

Incorporate social targeting, geotargeting, high volume display, programmatic ads, video ads, and other novel marketing technologies to stay ahead of the curve and enjoy the benefits of competitive cost-per-lead metrics.

Spanish Content Marketing

Keep your website and accounts interesting with new content, in both English and Spanish. We’ll keep you updated so you gain immediate credibility with new users, and help you achieve the authority you need to showcase your active presence in the community.

Spanish Social Media Management

We’ll develop a custom content calendar based on your practice area, geography, and desired audience on multiple social media channels. Our engaging, shareable, and timely content will drive a new source of traffic to your site to stay top-of-mind with consumers.

Reputation Monitoring

Ensure that your firm is seen in the best light possible, as we understand that every successful attorney’s career is built upon routinely updated reviews and testimonials from happy clients.

Custom Intake Management

Spanish CRM intake, IVRs, call answering scripts – we’ve got you covered to ensure that a call is never missed and always handled with professionalism in both English and Spanish.

Real-Time Campaign Analytics

Our data team will build your own reporting platform focused on the two metrics you care most about: Cost-per-lead and Cost-per-acquisition.

Ongoing Website Maintenance

Need to add a new associate attorney’s bio to your website in English and Spanish? Perhaps you’d like to add an automated calendar scheduling plug-in or want some recent settlements published on your homepage. Our web support team will make sure your site always reflects the way your practice looks today.

Hosting+

All Abogados Now members enjoy the benefits of our premium Hosting+ service: We’ll host your site, secure it with layers of threat detection technology, and provide the routine updates your site needs to stay optimal for all devices and browsers.

Intake Script Consulting

Perfecting call answering is a nuance that will build trust and help you avoid missed opportunities. We’ll provide the English and Spanish answering scripts and IVR recommendations to make sure your firm is easily accessible in both languages.

Automated Email Nurturing

As you’re investing in clicks and leads, we’ll import these consumer records in an automated email system to regularly bring back clients and even generate new referrals, in both English and Spanish.

Text Marketing

Text open rates are over 90%. Upon a consumer’s interest in your firm, we’ll incorporate automated texting to stay top-of-mind and add another access point to your firm from the comfort of a consumer’s mobile phone.

Working with us

Our Process

1.

Identify Business Goals

We take the time to get to know you and your practice. We want to know what makes your firm unique, your business goals, who your ideal clientele is, and what roadblocks are holding your business back.

2.

Develop Custom Solutions

We blend your business goals with our deep experience in digital marketing and consumer insights to develop custom marketing strategies that drive results.

3.

Go To Market

We take your messaging to the channels that will give you the highest ROI and target consumers based on well-defined behaviors that signify they need your services.

4.

Learn From Data

We monitor your creative's performance and optimize in real-time as campaigns evolve. You'll actually be able to see your results get stronger as campaigns run their course.

This is our market

Generating leads for your firm in Spanish-speaking Markets

We’ll help establish your firm into the Spanish-speaking community by providing a deep understanding of its:

  • Shared Values
    System
  • Perception of Authority Figures
  • Aversion to Aggressive Marketing Tactics
  • And More

By implementing multicultural best practices and real data (not assumptions and cultural biases) into your law firm’s lead generation programs, we take your marketing to new heights.

We are unique

What Sets Us Apart

Predictable Fees

We’re transparent about what our services cost. Each month you’ll get a breakdown of your marketing spend and results. This has the added benefit of making calculating your return on investment simple.

Mobile-First Mentality

The Spanish market is making major life decisions on phones every day. That's why we ensure that every aspect of your digital presence is optimized for mobile viewing.

Your Marketing Team

The best way to see meaningful results from your marketing is to ensure that your marketing represents your firm. We work closely with you to make sure we're accurately representing your firm on the digital landscape. We aim to feel like an extension of your business rather than an outside contractor.

Leveraging Data

We only market to two types of people: Group #1, people specifically looking for an attorney, and Group #2, individuals looking for answers for their legal issues. Every agency goes after Group #1; it's low-hanging fruit. Because of our vast keyword repository, we can successfully target group #2 to find our client's more qualified and less contested leads.

working hand in hand

Need a Custom Marketing Plan for Your Firm?​

Every firm is different, so we don’t try to cram all of our clients into one size fits all solutions. We take the time to get to know your firm and its target clientele; then, we build custom solutions based on data so you can capitalize on opportunities your competitors are missing. As campaigns run their course, we make adjustments based on consumers’ behavior and digital trends, so your marketing gets stronger as time goes by.

We’ve helped attorneys ranging from the fields of personal injury to criminal defense uplift marginalized communities, establish recognizable digital brands, and expand into new markets. Let’s do the same for your firm.

Let’s Talk About How We Can Help You

Need A Custom Marketing Plan For Your Firm?

We’ve helped attorneys ranging from the fields of personal injury to criminal defense uplift marginalized communities, establish recognizable digital brands, and expand into new markets. Let’s do the same for your firm.

Let’s Talk About How We Can Help You

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